The Indian Economy Essay Example | Topics and Well Written Essays - 500 words

The Indian Economy - Essay Example This rising working age means more workers in the future. More workers are important, because of the concern about demand increasing over supply. The Economist reports â€Å"that demand is outpacing supply and hence the pace of growth is unsustainable.† A greater number of workers could increase production, raising the supply, to meet the demand. More workers are also important, because the number creates more consumers. This makes the demand higher, but the supply raises as well. This circle makes an economy more stable, than just the demand rising with no increase in supply. However, if just the demand was rising and not the supply, inflation and depression follow. Workers and consumers are good for an economy. The one thing that more workers will need is education. Job training should be put into place by the government. New industries, especially computer related, should be taught in vocational schools. This would help the new workers coming of age to find jobs. It would not matter how old a worker, if they had no skills. The Economist states â€Å"60% of Indias labour force is engaged in low productivity farming.† These farmers will need skills to gain production jobs within urban areas. India government reforms have made the economy grow. The trade friendly reforms have created an import/export business that is lucrative. It is also easier for foreign investment, although this has not been as widespread as hoped. Lower oil prices make the economy better. Government regulation on employees in the workplace have made for happier workers. All of these reforms are good, but more need to take effect. Indias government has ambitious plans to increase total infrastructure spending to 8% of GDP over the next five years. This will involve some increase in government spending, but the idea is for the bulk of it to be financed by public-private partnerships. Although this is a good start, but the infrastructure is in poor shaped. More

Marketing Mix Kinder Bueno Marketing Essay

Marketing Mix Kinder Bueno Marketing Essay Today ferrero is one of the largest confectionary companies in the world. Ferrero has sales product all around the world. The ferrero family keeps on delight its universal consumers with a seemingly inexhaustible line of single, high-quality product, not only in the spread and candy aisles, but also in the bakery and beverage part. Kinder Bueno is one of the best-sellers of the company and at the heart of ferrero success. Kinder Bueno is sold at 30 countries around the world. Kinder Bueno has great market power in the world. The aim of this report is to evaluate the marketing strategy of Kinder Bueno. This report will mention all aspects of Kinder Buenos marketing mix, these include: product, price, place and promotion. Product Kinder Bueno is a chocolate bar comes from Ferrero. It is a hazelnut cream filled wafer with some smoothly chocolate covering. The brand of Kinder was launched in 1968 which products for children debuts. Kinder Bueno chocolate bar originally comes from Germany, where it was first come out in 1990. It is the most principle and significant source of income for Ferrero. Ferrero use its recipe for their own product, which was available from 1946. Ferrero produce special package for Kinder Bueno. As we know Kinder Bueno is special package like that. This package contains chocolate bar like small candy so that can easily and convenience to storage and enjoy it everywhere at any time. Moreover, Kinder Bueno label contains Kinder Bueno and picture of glass and half milk and hazelnut. It illustrates their special recipe for making milk chocolate with hazelnut. Price Brand Name Price Kinder Bueno 43g $4.53 per 100g Timeout 40g $6.20 per 100g Mars bar 80g $2.6 per 100 g Good product is a crucial point. However, price has a significant impact on customers as well. Setting an appropriate price is also a key to launch the product widely and successfully. When pricing goods, the very important factor is the cost and feature of goods itself. Obviously, the cost of produce the original chocolate is not so expensive. Producing original chocolate is a traditional production project, Ferrero had started with chocolate. Tables above are determine whether price is different between packages and compare with competitor products. This price based on products sold in Woolworths price at this time. The other two competitors product, one is Timeout which is Cadburys product, this company is the worlds largest confectionary producer established in the year 1824 in London. The other one is Mars which is a famous chocolate factory called Mars, Inc. Established in United Kingdom in 1932. According to the research and price table above from supermarket comparison it is easy to find that Kinder Bueno is not winning by price competition. We can easily know the Kinder Buenos price is the middle price of this three companys product. The highest one is Timeout which is $6.2 per 100g; second one is Kinder Bueno which is $4.53 per 100g. The third one is Mars bar which is the cheapest one on the shop shelf is $2.6 per 100g. Although its price is a little higher than others (such as small differences in price cant play a leading role in customers choice), Kinder Bueno focuses on non-price competition. They emphasises distinctive product features and quality to distinguish its chocolate bar from its competing brands. Kinder Bueno develops diversified products focusing on health care. And also because of its prestige products and long history, Kinder Bueno has a great advantage of building customer loyalty. For prestige products, it seems to sell better at high prices than at lo w ones, just like Kinder Bueno. Because of a proper price and such famous brand, all target customers from the child to the old ready to try it. Place (Distribution) When a commodity is labeled well the price, the next procedure is that how to distribute to customers rapidly and widely. In supermarket, they display the product as sort. All of confectionery goods are arranged together. Ferreros product displayed large part of confectionery section, because Ferrero have lots of different products than other company. It increase chance to be choose by customer. And Ferrero product often display at other section especially at Woolworth. It is kind of advertising that customer can pick it up at any place. Next important part of place is which distribution channels should company uses to sell it. In fast moving consumer goods (FMCG) market, most company choose channel C to sell their product. Channel C is a long-standing channel, especially for consumer products, it takes goods from the producer to wholesaler, then to a retailer, and finally to consumers. Global distribution makes Kinder Bueno spread every corner of the world. Products flows from manufacturers to retailers free and fast accelerate the speed of final transaction. Aside from convenience stores, large retail stores such as Coles, Woolworths, Safeway, and Franklins in Australia, many Grocery Stores are also played a significant role in the distribution of Kinder Bueno. Except that, internet has a powerful distributor, either. Shopping online becomes fashion trends. Professional website such as EBay, amaze, provide formal platforms to put goods. These are big advantages for Kinder Bueno, because there would be more room in the stores for them, increasing the chance of sales. Promotion The companys marketing strategy to take a positive, long-term with clients to establish and maintain good relations. The overall role of promotion is to boost product demand. Marketers also indirectly facilitate favorable connection by focusing information about company goods and activities on interest groups, hidden and current investors, societies in general, and regulatory agencies. For maximum benefit from sale efforts, marketers strive for correct planning, execution, and control of communications. When an organization mix specific methods to promote a special product, that combination establish the promotion mix for that product. The four possible factors of a promotion mix are personal selling, advertising, sales promotion and public relations. For some products, firms use all four ingredients, but for other products, maybe only two or three. For Method, the company uses the advertising to promote the products. Advertising is a non-personal communication about an institution and its products transmitted to a target customer through mass media such as radio, television, Internet, magazines, newspapers, direct mail, and signs on mass transit vehicles. Method businesses will be combined with other promotional activities for companies such as according to the magazines that are about family or healthy; to introduce the products for home clear or personal clear. Promotion is the best way to increase income and benefits and let customer know their brand.The promotion is essential to Kinder Bueno. They use promotion to let more costumers be aware of their product to get an advantage in competition between other companies which have similar product for their good quality. Therefore, Ferrero can gain profits from this product by increasing demand. There are lots of ways to promote. In generally, the company will reduce its price and make advertisement. The Ferrero Company uses promotional tools to publicize their product, such as advertising, TV, radio, online advertising, catalogues and in store advertisements. The Ferrero spends a large of money to publicize their products to customers in order to get a high awareness of new costumers and maintain the number of loyal customers. Product advertising promotes the exterior appearance, features, and benefits of products. These effective tools let the consumers realize their existence in the market. Thats the reason why Ferrero is the most popular chocolate maker in global market. Additional, in 2007, Kinder Bueno was aimed to the new market, the teenage market with a new advertise, the advert can make an impression in customers mind, so the advert is very important to a product. So the Kinder Bueno has a good impression in customers mind. The firm should develop new technology into producing new products with new style and higher quality and new tastes to take over more market share. To capture more market, the company should look for better locations for sales to improve the profit. And use the adoption of strategic alliances to the international marketing. SWOT Matrix 6 Marks Product: _ FerreroKinder Bueno_ Strengths Largest global confectionery supplier Long history Operate 30 countries and sell almost every country Brand is well known to people Kinder Bueno is one of the worlds most famous brand names Kinder Bueno is the most consumed chocolate in UK, Australia and India Maintain a stable growth New dynamic in advertising Kinder Bueno world Weaknesses Small range of products Too much fat Weak experience in world market Recall chocolate bars over salmonella fears Opportunities Exist to expand to new markets Grow of fast moving consumer goods (FMCG) market Introduction of more health-conscious products Taken over by Kraft expand market Threats Consumer health trends Rising raw material prices Rising labor wages Intense competitions ( mars, nestle) Low price of supermarket own brands After merger lose their reputation

Use of Rhetorical Strategies in Richard Wright’s Autobiography, Black Boy :: Wright Black Boy Essays

Use of Rhetorical Strategies in Richard Wright’s Autobiography, Black Boy Richard Wright grew up in a bitterly racist America. In his autobiography Black Boy, he reveals his personal experience with the potency of language. Wright delineates the efficacious role language plays in forming one’s identity and social acceptance through an ingenious use of various rhetorical strategies. Richard’s own identity as well as his personal identification of others is formed through language. For example, in Richard’s encounter with the Yankee, Richard used language to fill up the â€Å"yawning, shameful gap.† He uses personification to emphasize the awkwardness of their conversation. This awkwardness was a result of the Yankee’s probing questions. Richard described it as an â€Å"unreal-natured† conversation, but, paradoxically, he also admits, â€Å"of course the conversation was real; it dealt with my welfare.† The Yankee man then tried to offer Richard a dollar, and spoke of the blatant hunger in Richard’s eyes. This made Richard feel degraded and ashamed. Wright uses syntax to appropriately place the conversation before making his point in his personal conclusions. In the analogy, â€Å"A man will seek to express his relation to the stars†¦that loaf of bread is as important as the stars† (loaf of bread being the metonymy for food), Wright concludes â€Å" it is the little things of life â€Å" that shape a Negro’s destiny. An interesting detail is how Richard refuses the Yankee’s pity; he whispers it. From then on, Richard identified him as an enemy. Thus, through that short, succinct exchange of words, two identities were molded. Language is also pivotal in determining Richard’s social acceptance. For instance, Mr. Olin, a white man tries to probe Richard into fighting another black boy. Richard was disturbed. He uses contrast to show his disturbance, â€Å"the eye glasses†¦were forgotten. My eyes were on Mr. Olin’s face.† A certain dramatic irony exists exists when Richard asks, â€Å"Who was my friend, the white man or the black boy?† The reader knows it is the black boy. Wright uses detail such as Mr. Olin’s â€Å"low, confidential,† voice to create an apocryphally amiable tone. If Richard complies with Mr. Olin’s deceiving language, he would gain the social acceptance of the white men. If not, he would be ostracized as a pariah. Wright uses a metaphor, â€Å"my delicately balanced world had tipped† to show his confusion.

Commencement of Business by a Public Company

Commencement of Business by a Public Company Restrictions on commencement of business. – (1) A company shall not commence any business or exercise any borrowing powers unless– (a) shares held subject to the payment of the whole amount thereof in cash have been allotted to an amount not less in the whole than the minimum subscription; b) every director of the company has paid to the company full amount on each of the shares taken or contracted to be taken by him and for which he is liable to pay in cash; (c) no money is or may become liable to be repaid to applicants for any shares or debentures which have been offered for public subscription by reason of any failure to apply for or to obtain permission for the shares or debentures to be dealt in on any stock exchange; d) there has been filed with the registrar a duly verified declaration by the chief executive or one of the directors and the secretary in the prescribed form that the aforesaid conditions have been compli ed with and the registrar has issued a certificate referred to in subsection (2); and Companies Ordinance, 1984 101 (e) in the case of a company which has not issued a prospectus inviting the public to subscribe for its shares, there has been filed with the registrar a statement in lieu of prospectus. l) and after making such enquiries as he ay deem fit to satisfy himself that all the requirements of this Ordinance have been complied with in respect of the commencement of business and matters precedent and incidental thereto, certify that the company is entitled to commence business, and that certificate shall be conclusive evidence that the company is so entitled: Provided that, in the case of a company which has not issued a prospectus inviting the public to subscribe for its shares, the registrar shall not give such a certificate unless a statement in lieu of prospectus has been filed with him. 2) The registrar shall, on the filing of a duly verified declaration in accordance wit h the provisions of sub-section (3) Any contract made by a company before the date at which it is entitled to commence business shall be provisional only, and shall not be binding on the company until that date, and on that date it shall become binding. (4) Nothing in this section shall prevent the simultaneous offer for subscription or allotment of any shares and debentures or the receipt of any money payable on application for debentures. 5) If any company commences business or exercises borrowing powers in contravention of this section, every officer and other person who is responsible for the contravention shall, without prejudice to any other liability, be liable to a fine not exceeding one thousand rupees for every day during which the contravention continues. (6) Nothing in this section shall apply to a private company, or to a company limited by guarantee and not having a share capital.

Handwriting

In my opinion, right-handed girls have more legible handwriting than left-handed girls. While doing my research I wanted to know if you were born with good handwriting, or if you learn that way, so I decided to look it up and help with more research (Handwriting skills for children, n.d.). The science behind my project is the brain and how it determines whether you are left-handed or right-handed.Judging handwriting can be helpful when you look at how they form their letters, the neatness of the writing, and how they space their letters while writing (Handwriting, July 14, 2017). Handwriting specialists look at the size of the letters, the shape, and if they slant their letters. They also look at margins, format, and line features (How an Expert Compares Handwriting, n.d.). I noticed in my project that when people where on the neat section that they wrote smaller, closser, and they also wrote darker. Also, on the regular section some people wrote bigger and more spaced out. Then on the cursive section they took a little bit longer because they did not have good education on cursive writing .The hand is made up of many bones that help make handwriting easier. There is 27 bones in just one of the human hands. There is 8 carpal bones, 5 metacarpal bones and 14 finger bones. There are held together by joints and ligaments. There are lumbricals in the hand. That includes four thin muscles that bend the metacarpophalangeal joints to extend your fingers. Did you know, that there are 17,000 touch receptors and free nerve endings in the palm of your hand. There are three bones in each of your fingers, but there are only two in your thumb. (How Does The Hand Work?, December 23, 2016) Here are a couple of facts about the brain, and which part controls handwriting. The cerebrum is the part of the brain that controls handwriting, it also controls speech, emotions, vision, and touch. Did you know, the right hemisphere of the brain is dominant to the left side of the body and the left hemisphere of the brain is dominant to the right side of the body? Which means when left-handed people write it is the right side of the brain, and vise versa for right-handed people. There is a chance of about 26% that a child will become left-handed if both parents are? 8.6% of women are left-handed in the world (Handedness and the Brain, n.d.). In conclusion, the science behind my project is how the brain controls handwriting. 90% of the world is right handed and only 10% of the world is left-handed. Hand specialist look at many things while looking at people's writing. Did you know, they even made a day for left-handed people? Doing this project has taught me a lot about left-handed supplies and other interesting things. In my project, I can conclude that right-handed girls have better handwriting than left-handed girls.